The fan base of Big Brother Naija Season 10 housemate, Sultana, has taken their show of solidarity to a new level by adopting a unique fashion symbol—turban-styled scarfs—as a mark of support for their favorite contestant.
Across social media platforms, fans from Nigeria and other African countries have been sharing photos and videos of themselves donning turbans and headscarves, tagging them with hashtags linked to the reality show and to Sultana’s name.
The symbolic gesture has quickly gained traction, with supporters explaining that the turban-scarf represents unity, strength, and identity—qualities they believe Sultana embodies in the Big Brother house.
“Sultana is authentic, fearless, and unapologetically herself. Wearing the turban-scarf is our way of saying we stand with her till the end,” one fan wrote on X (formerly Twitter).
Another supporter posted:
“This is not just fashion—it’s a movement. Sultana deserves the crown and we’re showing it in every way possible.”
The growing momentum around Sultana comes at a critical stage in the competition, as housemates battle for survival through weekly evictions. With more fan campaigns springing up, analysts say Sultana is increasingly positioning herself as a strong contender for the BBNaija S10 crown.
The Sultans, as her fans are called, have also been actively mobilizing votes, fundraising online, and pushing hashtags to keep her in the spotlight.
As the turban-scarf trend spreads across Africa, it appears Sultana’s popularity is no longer just confined to Nigeria but is gaining continental recognition—an advantage that could prove decisive in the weeks ahead.
