Shelter Afrique Development Bank (ShafDB) has unveiled a new brand identity, including a new logo, marking a significant milestone in its transition into a fully-fledged Multilateral Development Bank focused on accelerating housing and urban development across Africa
The new logo, which symbolizes a new chapter in the institution’s evolution and expanded mandate, was unveiled during the Bank’s 45th Annual General Meeting (AGM) in Rabat, Morocco – presided over by Morocco’s Minister of Economy and Finance, Ms. Nadia Fettah.
“Rebranding means more than a name change. It is about transforming the institution’s operational framework and expanding its role as a development bank. This transition makes the institution more agile and impactful across the entire housing value chain,” said Thierno-Habib Hann, Managing Director and CEO of Shelter Afrique Development Bank.
Over the years, ShafDB has pursued a strategic transformation agenda aimed at broadening its financing portfolio to address the growing demand for affordable housing and sustainable urban development across the continent. With a membership of 44 African countries, the Bank continues to respond to Africa’s pressing housing challenges through innovative financing solutions and strategic partnerships.
“Our success will not ultimately be measured by strategies adopted, policies approved, or meetings held. It will be measured by homes financed, cities improved, jobs created, and lives transformed. The reform phase of the institution must now become the delivery phase,” said H.E. Lionel Zinsou, Chairman of Shelter Afrique Development Bank.
The Bank’s transition into a Multilateral Development Bank positions it alongside Africa’s leading development finance institutions and strengthens its capacity to mobilize capital for transformative projects. ShafDB aims to play a leading role in addressing Africa’s estimated housing deficit of more than 53 million units, which requires approximately US$1.3 trillion in financing.
“Our vision for the next five years and beyond is to lead the transformation of Africa’s housing sector and urban infrastructure while creating jobs and improving livelihoods across the continent,” added Hann.
The rebranding comes at a time when African multilateral development institutions are forging stronger alliances to mobilize capital and drive sustainable development impact. The new brand identity reflects ShafDB’s renewed ambition and commitment to financing inclusive, resilient, and sustainable urban growth.
The unveiling also aligns with the theme of the 45th AGM, “The Future of Cities: Financing Inclusive, Green, and Resilient Urban Development,” which has brought together leading voices in housing, finance, infrastructure, and urban development to advance solutions for Africa’s rapidly urbanizing future.
As Africa seeks to shape its own development trajectory, Shelter Afrique Development Bank remains committed to mobilizing resources, fostering partnerships, and delivering innovative financing solutions that support the continent’s housing and urban development aspirations.